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Capability Statement

What is the purpose of a Capability Statement?

May 22, 2020 By admin

What is the purpose of a Capability Statement, I’ve been asked this question a number of times and I hope to make this a bit clearer.

5 years ago I hadn’t even heard of what a Capability Statement was myself, but today a Capability Statement is an important part of your business marketing strategy.

A Capability Statement is a 2 – 8 page marketing document that tells the story of who you are as a business, what you have to offer and why you are better than your competition.

A Capability Statement is like a resume if you were applying for a job.

The purpose of a Capability Statement is to  provide a Government Contractor with a statement that showcases:

  • your capabilities
  • previous work
  • location
  • licences
  • associations
  • contact details

A Capability Statement is a marketing tool that you can incorporate on your website, social media or hand out at networking events.

It makes sense then to put some time and effort into creating a Capability Statement that is accurate, timely and relevant.

We can assist you with your Capability Statement just sent us a message or call us on 0438 222 060

How To write A capability Statement

 

 

 

Filed Under: BLOG, Capability Statement Tagged With: Capability Statement

Capability Statement Workshop Webinar

May 5, 2020 By admin

Capability Statement

Preparing Capability Statements:

A capability statement is a document that communicates the capacity of your business to prospective buyers and customers. A Capabililty Statement covers the what, where, and how of your business.

A capability statement is essential for participating and securing tendering opportunities in government and private sector projects.  It allows procurement teams to assess your potential to deliver goods and services.

In this workshop webinar:

  • Understand what a Capability Statement is, why you need one and the key components of a capability statement;
  • The best-practice fundamentals for developing and drafting a powerful capability statement
  • How to use your Capability Statement to market your product or service.
  • How to use your Capability Statement to accompany tender submissions

Register your interest to julia@northwestmarketing.com.au or call 0438 222 060

 

 

Filed Under: BLOG, Capability Statement, Resources, Website Tagged With: Capability Statement, Capility Statement Workshop

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